Continuous Learning for Social Media Marketers
Take your social media activities to the next level
The Marketing Association's mission is to "help marketers be brilliant".
"With the world changing rapidly and with new trends coming out every few months, marketers need to be on top of their game to navigate this ever-changing business environment. The Marketing Association partners with their members to provide expert advice and help them on their journey". John Miles, CEO Marketing Association.
This is directly in line with the philosophy of Insightful and as such we formed a partnership in August 2021 which includes a discount benefit for MA members.
Think of Insightful as Continuous Learning for Marketing Professionals who work in social media.
It's a service designed to keep marketers on top of all the latest social updates whilst also bringing innovation to your social activity.
The speed at which social media evolves creates a real challenge for marketing professionals.
Insightful provides the solution via 2 curated webinars per month which are packed full of Social Media Insights.
Watch live or use our Quick Access Snippets.
Insights webinar structure
Our webinars cover:
- Platform updates
- Tool & app reviews
- Brand case studies
- Research study insights
Consume via:
- Live webinar with Q&A
- Recording on website
- Quick Access Snippets
- Audio-only version
The Detail:
- 2 live webinars per month
- Webinars inc Q&A
- Duration: 45 mins
- 12-15 Insights per webinar
What our customers are saying...
- Stay on top of trends
- Ask the right questions of your agencies
- Adopt new features first
- Save time researching
- More billable time
- Introduce new ideas to your clients
- Learn how to practically implement new features
- Stay ahead of your competitors
The Team behind Insightful
Hi, we're Andrew, Dom and Louise. We're experienced marketing professionals who have spent the last 3 years coaching brands, agencies & SMEs on all things social media.
Over the years we have heard the same thing, parrot fashion, from our clients - "Social media is always changing. It's impossible to stay on top of".
So we decided to do something about it.
Insightful is our solution.
**And here's what M+AD had to say about us recently.
We ran a poll of marketers and over 50% said they spent 7+ hours per month trying to stay on top of social media. We reckon we can bring that down to 90 mins for you.
We research a wide variety of sources and we compile around 60-70 possible updates for each webinar. We then have a "curation" session where we ask the question "so what?" for each Insight. This allows us to filter down to approx 12-15 Insights that you actually need to know.
"As an agency we need to be across the latest social media developments. Typically this was taking many hours a month. Now, Insightful is the time-saving solution that keeps my team on top of their game."
Kirsty May, Group Account Director - BTL Auckland
